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Jaguar Land Rover announces partnership with NVIDIA

Experts from both companies will jointly develop AI-powered autonomous driving and connected services for all future vehicles built on NVIDIA DRIVE


Photos courtesy NVIDIA
Photos courtesy NVIDIA

Jaguar Land Rover has formed a multi-year strategic partnership with NVIDIA, to jointly develop and deliver next-generation automated driving systems plus AI-enabled services and experiences for its customers.


Starting in 2025, all new Jaguar and Land Rover vehicles will be built on the NVIDIA DRIVE™ software-defined platform—delivering a wide spectrum of active safety, automated driving and parking systems as well as driver assistance systems. Inside the vehicle, the system will deliver AI features, including driver and occupant monitoring, as well as advanced visualisation of the vehicle’s environment.


Jaguar Land Rover will also leverage in-house developed data centre solutions with NVIDIA DGX™ for training AI models and DRIVE Sim software built on NVIDIA Omniverse™ for real-time physically accurate simulation. The company aims to achieve net-zero carbon emissions across its supply chain, products and operations by 2039.


“Collaboration and knowledge-sharing with industry leader NVIDIA is essential to realising our Reimagine strategy, setting new benchmarks in quality, technology and sustainability,” said Thierry Bolloré, Jaguar Land Rover Chief Executive Officer.


“Jaguar Land Rover will become the creator of the world’s most desirable luxury vehicles and services for the most discerning customers. Our long-term strategic partnership with NVIDIA will unlock a world of potential for our future vehicles as the business continues its transformation into a truly global, digital powerhouse.”


“Next-generation cars will transform automotive into one of the largest and most advanced technology industries,” said Jensen Huang, NVIDIA founder and Chief Executive Office. “Fleets of software-defined, programmable cars will offer new functionalities and services for the life of the vehicles. We are thrilled to partner with Jaguar Land Rover to reimagine the future of transportation and create the most advanced cars.”


NVIDIA reports record revenue


Earlier this week, NVIDIA reported record revenue for the fourth quarter of $7.64 billion, up 53% from the previous year and up 8% from the previous quarter. Gaming, Data Center and Professional Visualization market platforms each achieved record revenue for the quarter and year.


For fiscal 2022, the company reported a record revenue of $26.91 billion, up 61% from the previous year’s $16.68 billion. For the first quarter of fiscal 2023, NVIDIA expects revenue to be approximately $8.10 billion


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Ariel Levanon, VP Cyber Security, NVIDIA Israel, will participate in the upcoming Cybertech Global Tel Aviv, which will be held between March 1st-3rd, 2022. For additional information, please visit the event’s official website.

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